Détails de l’offre
About Evaneos
Evaneos aims at freeing peoples’ curiosity for the unknown and at delivering a highly qualitative trip planning experience through its network of selected local travel agencies. At the moment Evaneos provides its services in 10 countries (France, Italy, Germany, Spain, Switzerland, Netherlands, United-Kingdom, Sweden, Canada and USA) to make people travel in more than 160 destinations.
Job Description
The SEO Content & Analytics specialist will be part of the X-Market (international) Marketing team of Evaneos, whose role is to provide expertise and support to our local marketing teams based in Paris.
The main missions of the SEO Content & Analytics specialist are divided into two main roles:
Content and Semantics:
- Maintain and enrich our segmented Keyword database
- Help local content managers prioritize the content production
- Help X-Market Content teams build SEO friendly briefs for the new types of content to be produced
- Make Semantic recommendations to UX and Product teams
- Make sure the SEO content recommendations are respected
SEO Analytics:
- Train local marketing teams to the main SEO performance monitoring tools (GSC, Google Analytics, SEM Rush, …)
- Provide regular SEO performance reports to local markets
- Provide more in-depth and focus analysis on specific topics (page types, thematic, destination …)
- Record all content creation, optimisation or product changes to monitor their impact in terms of SEO & business for Evaneos
Preferred Experience
Ideal Background
- At least 2 years of hands-on SEO experience with a special focus on content optimization and SEO performance analysis
- Experience in transversal management of international teams
- Prior experience in content marketing, content growth
- Prior experience in defining a content strategy to drive SEO results
Skills we’re looking for
- Fluent in English or French + at ease with other languages (International profiles are welcome to candidate)
- Excellent verbal and written communication skills
- Ability to work within a team and independently
- Familiar with Google Analytics, Google Search Console & Crawlers
- Familiar with tools like Google Data Studio & Excel
Why join Evaneos:
- Brand new offices in Paris central location
- Flexible hours
- Home office (partial)
- Company participation to travel and lunch expenses (Navigo, Bicycle mileage allowance, Tickets restaurant)
- Music room, board gaming sessions & babyfoot available
- Sport sessions, meditation, acting lessons at privileged rates
- Goodies, Coffee/Tea, Fruits, Afterworks, Team buildings, etc
- Stock options (BSPCE)
- Top 16 in the Great Place to Work 2019 ranking
Recruitment Process
- Questionnaire
- Phone interview with the Head of SEO
- SEO Interview + Test
- Team Fit interviews
Additional Information
- Contract Type: Full-Time
- Start Date: 15 September 2019
- Location: Paris, France (75009)
- Education Level: Master’s Degree
- Experience: > 2 years